Dear teacher friend,
If you’re like most TPT sellers, then you’re probably getting a cute logo designed for you and updating your covers in order to get your store seen by other teachers who need your resources.
That’s definitely a decent solution. The more attractive your store looks, the more likely a potential buyer will click and add it to their cart!
But there’s one huge, looming problem…
A TPT store is not just about the logos or colors or fonts. There is so much more that goes into a thriving TPT store than the visuals.
You know what I’m talking about, right?
You change up your logo and get it professionally designed, thinking it will finally make a difference. You switch up your product listing design and update your titles and descriptions, but it feels like a major waste of time and money.
It’s enough to make you want to give up selling on TPT altogether!
But hold up – it doesn’t have to be that way…
Instead of changing up just the visuals, what if you focused on a plan of fine tuning what's under the surface of your business?
Here’s your answer: it's having a strong brand foundation and strategy for your TPT store.
Your business, big or small, is a business.
The mindset for a lot of teacher sellers is that this is just another "side-gig" or "hustle". But people are paying for your resources! Even if you are making $1.00 or $1,000 on TPT, you still have customers.
Branding is a key part of building a strong business.
Branding helps people identify a specific company, product, or person. We can't hold a brand in our hands, but we can offer a perception of the business through our language, visuals, our offers, and much more.
It's not just all about the logos, fonts, and colors.
We quickly notice a brand from the pretty visuals, bright colors, cute pictures or other things that we are drawn to. But there are so many other parts of a brand that we can't see! That's what really makes up a brand.
You can see there are a whole lot of benefits to having a plan and strategy in your TPT business.
And that’s why you’re going to want to get ahold of this workshop!
In this workshop, you will go from feeling like just another fish in the TPT sea to having clarity on how to build a strong TPT business brand strategy.
This workshop shows you how to stop relying just on the visuals, and start incorporating a whole brand identity with a set plan!
After this Workshop:
You will have an understanding of 4 key components of a brand identity - value, story, personality, and visuals.
You will reflect on what works in your business brand and work through activities to change or tweak what you need.
You will create a plan to market and proudly share your new or rebranded TPT business to your audience and potential customers!
Meet the teacher!
Hey y'all! I'm Kirsten, a Texas teacher and toddler mom who creates educational resources for teachers. I also provide helpful tips on branding for teacher sellers.
Besides working as a teacherpreneur, I do enjoy the finer things in life. Coffee is my BFF. Wine and cheese are my jam. British baking competitions, TLC reality shows, and barre class bring me joy. And I still somehow know ALL the words to “Fergalicious”.
I have a knack for designing resources in ways that are simple, straight-forward, and appealing to both teachers and students. My mission is to help other teacher sellers on TPT build a strong brand identity that will lead to generating more revenue.
What teachers like you are saying!
"I feel like the course gave me the knowledge and confidence to start building my brand my way!"
"I just finished your branding course! Well done! 👏 It gave me so much to think about-- I thought a brand was just a logo and colors, but you taught me how surface-level my understanding was! This was excellent! You worked hard on this and it shows. I love that the videos for each module were 10-15 minutes so it didn't take forever to get through the information, but those 10 minutes were jam-packed! 🎉 I loved that your Workbook wasn't just like a college note-taking guide-- it gave me real questions to reflect on after every module that left me knowing more about my store every time! Thank you so much! ❤"
SUBLIME LITTLE SCHOLARS
Here's What This Workshop Will Cover:
Create a value proposition to define your brand so you know exactly who you serve and why.
Create a meaningful brand story that will resonate with your audience so your audience can connect with you on a deeper level.
Build traits that will set you apart and set you up for quality content so you can have a consistent vibe throughout your business.
Decide on graphic elements that match your brand for maximum engagement, reach, and higher conversions.
A 30-page printable and digital copy of the Branding Your Teacher Business Guided Workbook with all workshop exercises and activities in one place, so you can either print it out or type on your device!
Brand Board Templates
A link to 15 Editable Done-For-You Canva Brand Board Templates based off of the 3 TPT Brand Style Types - Minimalist, Scroll-Stopper, and Trendsetter - to use as you see fit!
Social Media Templates
A pack of 10 Editable Canva Social Media Templates that are completely customizable to fit your brand, so you can share your story and message to the world.
Video Tutorials and Resources
A 3-part video series on how to create a logo and how to utilize Adobe Color and Coolors. I also have a curated list of my favorites for designing and marketing for your brand.
Take it from me, a teacher seller who went from years of being an inactive seller to earning 4 figures a month in a short amount of time.
As I was rebranding my TPT business in 2020, I felt confused and all over the place, trying to decide on what colors and fonts I wanted to add to my logo and product covers. When I finally had a clear and set strategy on what products I wanted to sell and using my new brand wherever possible, the growth was exponential!
Finally feel in control of your TPT store.
The Branding Your Teacher Business Workshop will help you get clear on your brand with a simple, step-by-step framework for your TPT business. I have full confidence that if you put in the work and time, watch the training videos and tutorials, and implement what you’ve learned to your TPT business, you will be on your way to a strong brand.
Let's Get Started on Building the Business Of Your Dreams.
This workshop and the bonuses included are valued at over $200, but today I'm offering it all to you for just 1 payment of $67.
Are you ready to build your brand identity?
Good! This workshop has a framework that will guide you through each step in 6 manageable, bite-sized lessons, which you are able to complete at your own pace. Whether you want to complete this workshop in one day or one week, it will all be accessible immediately.