Writing Intentional Emails with Melissa Seideman

content creation marketing podcast tpt sellers tpt store Apr 04, 2022

What exactly do you need to write to your email list in order for subscribers to open your emails, click the links, and purchase your offers? Our guest Melissa, email marketing expert for teacherpreneurs, talks about tips for writing emails in this week's episode!


Melissa Seideman is a teacher and email marketing specialist. She is the face behind Not Another History Teacher and Not Another Virtual Assistant. You can learn more about email marketing and collaborate with teachers on her Email Marketing Facebook group.




Key Takeaways from the Episode


05:14 Email marketing means being consistent. 

06:16 It is important to build trust and rapport with your subscribers. This takes time and will not happen overnight.

7:08 Plan out your emails a month in advance so you are keeping sales, holidays, etc. in mind and putting purpose in what you're sending. 

08:25 When you have an idea, write it down to keep note of what to send later! This can be in a paper planner, digital planner, and even your phone app!

09:26 Stay consistent in when you're emailing, whether it's once a week or once a month!

12:48 To get people to click through to your store, write about a problem teachers are having and how your resources could be a solution to this problem.



Creative Action Tip

Pick a tip Melissa shared in the episode and implement it into your email marketing strategy! For an advanced strategy, think about tagging subscribers who click on your regular email and follow up with them with another email later that week upselling a resource or bundle!


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You can also find me on Instagram @thesouthernteach.designs . I cannot wait for you to join me in the next episode for more tips and inspiration! 


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